The media festival volunteer: Connecting online and on-ground fan labor
In this initial attempt to bring volunteering, or what we call on-ground fan labor, into the ongoing discussion of fan productivity, we examine volunteer motivations as elicited through interview and participant observation data collected at a 2012 genre film festival, Fantastic Fest, held in Austin, Texas. This case study is a first step toward integrating the volunteer and fan labor literatures and interrogating the role of social capital and civic engagement in volunteerism. We conclude that the media festival (a term intended to encompass such sites as film festivals and fan conventions) is a site of particular and emergent importance for those studying the audience's increasing delivery of free labor.
TWC Nos. 25 onward are licensed under a Creative Commons Attribution 4.0 International License. For an explanation of the journal's reasoning, see the editorial, Copyright and Open Access.
TWC Nos. 1 through 24 are licensed under the Creative Commons Attribution-Noncommercial 3.0 Unported License with TWC, not the author, retaining copyright. For more information, see the Copyright Section.