Wonder Woman for a day: Affect, agency, and Amazons

Authors

  • Matt Yockey University of Toledo

DOI:

https://doi.org/10.3983/twc.2012.0318

Keywords:

Consumerism, Feminism, Nostalgia, Utopia

Abstract

I consider the ways in which the feminist utopian ethos of Wonder Woman, as defined by her creator, William Marston, has been used to actualize real-life social change. Specifically, I examine fan Andy Mangels's creation of Wonder Woman Day, a charity event held annually at a Portland, Oregon, comic book store to raise funds for local domestic violence programs. I look at how an affective bond with Wonder Woman informs and guides an affective attachment to one's local and national communities, actualizing the utopian promise of self, commodity icon, and America. These utopian iterations are primarily defined by a celebration of pluralism, and thus Wonder Woman is used to validate the inherent pluralism of the self in relation to society, an empowering strategy for all consumer-citizens.

Author Biography

Matt Yockey, University of Toledo

Assistant Professor Dept. of Theatre and Film

Downloads

Published

2012-06-15

How to Cite

Yockey, M. (2012). Wonder Woman for a day: Affect, agency, and Amazons. Transformative Works and Cultures, 10. https://doi.org/10.3983/twc.2012.0318

Issue

Section

Theory