Fandom meets activism: Rethinking civic and political participation

Melissa M. Brough, Sangita Shresthova

Abstract


Fan activism lies at the intersection of cultural and political participation. The study of fan activism can inform our understanding of contemporary collective action more broadly. We suggest four key areas for analysis: the relationships between cultural and political participation; the tension between participation and resistance in the context of fan activism; affect and the role of content worlds in civic and political mobilization; and evaluation of the impacts of fan activism. By drawing on work across several disciplines including media studies and social movement literature, the analysis of fan activism through these lenses offers insights for theorizing contemporary cultures and modes of collective action.

Keywords


Affect; Civic engagement; Consumer citizenship; Content worlds; Evaluation; Fandom; Narrative; Participatory culture; Social movements

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DOI: http://dx.doi.org/10.3983/twc.2012.0303

License URL: http://creativecommons.org/licenses/by/3.0/

Transformative Works and Cultures (TWC), ISSN 1941-2258, is an online-only Gold Open Access publication of the nonprofit Organization for Transformative Works. TWC is a member of DOAJ. Contact the Editor with questions.