"Television and new media: Must-click TV," by Jennifer Gillan

  • Lindsay Giggey University of California, Los Angeles
DOI: https://doi.org/10.3983/twc.2012.0398
Keywords: Branding, Contemporary television history, Media convergence, Network television, Television industry, Transmedia

Abstract

Review of Jennifer Gillan, Television and New Media: Must-Click TV. New York: Routledge, 2010, paperback, $35.95 (328p) ISBN 978-0415802383.

Published
2012-01-22
Issue
Vol 9 (2012)
Section
Book review
Copyright (c) 2012 Transformative Works and Cultures

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