"Television and new media: Must-click TV," by Jennifer Gillan

Lindsay Giggey

doi:10.3983/twc.2012.0398

"Television and new media: Must-click TV," by Jennifer Gillan

Lindsay Giggey University of California, Los Angeles

DOI: https://doi.org/10.3983/twc.2012.0398

Keywords: Branding, Contemporary television history, Media convergence, Network television, Television industry, Transmedia

Abstract

Review of Jennifer Gillan, Television and New Media: Must-Click TV. New York: Routledge, 2010, paperback, $35.95 (328p) ISBN 978-0415802383.

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Published

2012-01-22

How to Cite

Giggey, L. (2012). "Television and new media: Must-click TV," by Jennifer Gillan. Transformative Works and Cultures, 9. https://doi.org/https://doi.org/10.3983/twc.2012.0398

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Issue

Vol 9 (2012)

Section

Book review

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